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Associate Director of Admissions

School: BASIS Independent Schools
Location: New York, NY
Date Opened: Jul 4, 2024
Job ID: 6727

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BASIS Independent Schools, a subsidiary of Spring Education Group, is a national network of PreK-12 private, secular schools that educate students to the highest international levels. Our ten campuses, located in some of the most bustling, dynamic metropolitan areas in the country, are part of the BASIS Curriculum Schools global network. We believe in setting a higher standard for students and promoting self-reliance and accountability in a culture where hard work is celebrated, and intellectual pursuits result in extraordinary outcomes.

BASIS Independent Brooklyn Upper is seeking qualified candidates for an Associate Director of Admissions for the upcoming school year!

What We're Looking For

As the Associate Director of Admissions, you are responsible for putting into play your love for education and your sales and project management expertise to support the goals and objectives of the team, in addition to helping connect the school to families that are a strong fit for our acclaimed academic program.

What You Bring

You embrace the opportunity to expand your skills and truly grow in an entrepreneurial environment. You will drive results through your tireless work ethic and consistently do what is needed when it is needed -- to enroll mission-appropriate students into our program.

Primary Responsibilities

  • Manage the admissions process from start to finish.

  • Maintain prospective family pipeline, which will include creating a file once an application is submitted and maintaining that file throughout the admissions process.

  • Partner with admissions leadership to plan, develop and execute student recruitment strategies to drive application growth and achieve enrollment goals.

  • Increase awareness of school admissions through outreach, which includes building relationships with local companies, organizations, associations, communities, and currently enrolled and new families.

  • Participate in or lead family meetings, tours, and entrance exam sessions and playdates, information sessions, open houses, and other admissions related events.

  • Direct the Student Ambassador and Shadow Program.

  • Coordinate enrollment events from concept to implementation.

  • Speak with prospective families knowledgeably and confidently about the school's program.

  • Supports the follow-up with families who are in our admissions pipeline which will include phone calls and e-mails to those on our interest list to build relationships with new families and students.

  • Write and send enrollment newsletters, blog posts, and other communication to the school's interest list; this may include managing social media channels.

  • Manage and execute CRM.

  • Meet specific lead and enrollment goals and benchmarks.

Administrative Responsibilities

  • Build and maintain a calendar of events for the year and oversee registration and preparation (logistics, setup, etc.) for admissions events.

  • Create and maintain an outreach list.

  • Update PowerPoint presentations for informational sessions and Open House events.

  • Set up and prepare admissions events.

Data Analysis Responsibilities

  • Evaluate enrollment data with admissions leadership to determine enrollment strategies and meet enrollment targets.

Position Qualifications

Key Competencies

  • Ability to excel in a fast-paced, entrepreneurial/start-up environment and adapt to changing priorities and needs

  • Big picture thinker

  • Strong understanding of admissions funnel and how to optimally engage at each stage

  • Database maintenance

  • Ability to work independently with diverse constituents while maintaining high professional standards

  • Exemplary organizational skills and attention to detail; ability to establish and manage multiple priorities, creatively problem-solve and to work under pressure

  • Effective oral and written communication

Minimum Qualifications

  • Bachelor's degree in marketing or communications preferred

  • 3-4 years relevant sales experience. 1 year of internal admissions experience preferred

  • Experience within education or a true passion for working within PK-12 education

  • Must be comfortable with nontraditional work hours; evenings and some weekends per month are a must

  • Social media experience

  • Microsoft Office (Word, PPT, Excel) skills are absolutely essential


BASIS Independent Schools offers a comprehensive benefits package which includes:

  • Competitive salary dependent on education and experience.

  • Career growth opportunities focused on continuous learning, mentorship, and professional advancement across our network of schools.

  • Retirement options through which eligible participants may receive a 50% Company match for the first 10% of employee earnings deferred.

  • Three PPO medical plans to choose from, as well as dental and vision insurance.

  • An FSA option that allows for pre-tax dollars to cover medical, dependent care, and transit.

  • Student tuition remission for your children to attend our schools

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. In general, this position requires an individual to frequently walk, stand, sit, squat, stoop, reach, kneel, rise from the floor, twist, listen, read, write, and speak the English language. In addition, this position often requires an individual to carry, lift, use repetitive or fine hand movements, and occasionally push, pull, or bend. This position is regularly required to hear and use clear vision with or without correction. Spring Education Group, including, but not limited to SEG Inc., and their affiliates (collectively "Company") is an Equal Opportunity Employer. All qualified applicants for employment and employees are provided equal employment opportunities, including in recruitment, hiring, and assignment, without regard to actual or perceived race, color, religion and religious creed, sex (including pregnancy and related conditions), sexual orientation, gender identity, gender expression, marital or familial status, age, national origin, ancestry, disability, genetic information, military/veteran status, or any other classification protected by federal, state, or local law. The Company expressly prohibits any form of unlawful employee or student harassment or discrimination.

Other details

  • Pay Type: Salary
  • Employment Indicator: Full Time
  • Min Hiring Rate: $62,000.00
  • Max Hiring Rate: $70,000.00
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